Questionable Billboard

There were a bunch of billboards like this in Poland and Slovakia, using sex to draw attention to fundamentally unsexy products and services.

Unfortunately, this was my one opportunity to get a shot of one, and it happened to be a Thor lookalike selling valve jobs instead of the more common O-faced women selling brake service and red-stilettoed lady legs hawking building materials.

An interesting implication here is that there are enough female and/or gay male truck drivers in Poland to warrant this particular version of the marketing tactic.

I have no idea what the red billboard is hawking, but given the woman's facial expression while hugging the goat like a bagpipe the sexual overtones in this case may be disturbingly context-appropriate.