Toys from long ago

This is a small cyclist that, along with three different ones, was in one of the drawers of old toys that my friends in Birmingham, England, came across when they were dealing with my late brother's house. My father and mother were both very keen cyclists many years ago, and so it's not too surprising to see this old toy : ) Made by Britains - have Googled, but was unable to find anything about these. I didn't notice how dirty and dusty these were until I looked closely at a photo : )