amylsacks' photos with the keyword: Joseph Binder

Fleischmann's Mixer's Manual, c1950

25 Apr 2012 185
One more front and back cover from the Fleischmann Distilling Corporation, New York, NY. (The interior is the same as the first --green-covered-- Binder-designed booklet, except that there's an additional variety of bourbon: Daviess County, illustrated on the last page.)

Fleischmann's Mixer's Manual, c1950

23 Apr 2012 235
Mmmm... Nul-grav fruits 'n veggies! Another nice Binder design. (The only other variation in this version is the inclusion of an extra variety of bourbon: "Old Medley," in the product illustrations.)

Fleischmann's Mixer's Manual (5), c1950

21 Apr 2012 222
Hey! All snowflakes do look alike, once you slam back enough gin.

Fleischmann's Mixer's Manual (4), c1950

21 Apr 2012 178
At least they were kind enough not to name the drink on the lower left, "Ward 6." (Anton Chekhov fans, you know what I'm talking about.)

Fleischmann's Mixer's Manual (3), c1950

21 Apr 2012 231
I love the word "muddle." It sounds so dramatic. Like if I squint into the bottom of the drink glass, I'll see the face of a miniaturized swamp monster or a former talk-show host.

Fleischmann's Mixer's Manual (2), c1950

21 Apr 2012 203
Right after I read this, I ran into the kitchen and flipped all the glasses over. Even though I can't clearly remember ever sipping a martini that tasted of soap.

Fleischmann's Mixer's Manual, c1950

21 Apr 2012 189
Nice pseudo-Christmas colors. Great design, too. Published by the Fleischmann Distilling Corporation, New York, N.Y.