amylsacks' photos with the keyword: asparagus
"The Mazola Salad Bowl (7)," 1938
09 May 2023 |
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The eggs have their fishy foes surrounded!
(Originally posted to flickr on February 3rd, 2011.)
"How To Prepare Foods For Freezing (2)," 1958/9
11 Sep 2021 |
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Here's the inside front cover. Aside from these lavish all-American meal displays, there's not much happening in the 36 or 44 pages (depending on which year's volume you're perusing). At one point a Coldspot penguin gives various food prep instructions, and a demure blonde hausfrau looks likes she's asking one of the freezer models out onto an off-site dance floor. But they lacked the weirdly-hued bravado of these photos.
Kikkoman Booklet (2), c1958
25 Apr 2011 |
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They attempt to disguise the foreign influences using the traditional brown/green/white configuration of all proper American meals, but he's not fooled...
Atlas Book of Recipes, 1943
14 May 2011 |
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Front and back covers of a promotional booklet published by Hazel-Atlas Glass Company of Wheeling, West Virginia.
Snow Crop Ad, c1955
31 May 2011 |
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Oh, for the days when every box of frozen veggies came with a complementary pink satin ribbon!
The Blue Goose Buying Guide (25), c1946
25 Oct 2018 |
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Look interested through all of this even though you're dreaming about prime rib. ;)
The Blue Goose Buying Guide (24), c1946
25 Oct 2018 |
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I used to have cats who thought soybeans were groovy snacks. But the current one prefers bits of turkey. :)
Philadelphia Cream Cheese Booklet (2), c1955
05 Jul 2011 |
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(L) Yeah, you could get "petals" to look like that using only diluted cream cheese and a spoon. By the way, Kraft has enclosed a coupon good for 50 cents off your next purchase of swampland in South Jersey.
(R) That clam dip might not be bad, though the seasonings are pretty intense for the time period. Probably that was a snack you only brought out in the small hours for the serious partygoers, long after the kids were safely in bed.
40 Miracles For Your Table (7), 1930
12 Aug 2011 |
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Upper left: A tisket, a tasket, the wrong olive's in our basket!
Lower left: Twenty vegetable varieties in search of a fish stick or a slice of canned meat.
Right: They served the pineapple-cheese-green olive-cherry salad-combo at baby showers, so everyone who attended could feel as pregnant as the hostess.
40 Miracles For Your Table (6), 1930
11 Aug 2011 |
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So... 40 miracles... 500 foods (or thereabouts) and three different label names (Batavia, Ferndell, & Richelieu). While the company itself had yet another double-barrelled name. (See Picture No. 1)
No wonder this stuff isn't still on supermarket shelves. Even the people running the company probably couldn't keep track.
Starlac Powdered Milk Ad, 1958
14 Feb 2012 |
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"The Heart of Milk" ... Uh, pretty surreal as slogans go. Or weirdly reminiscent of Dorothy Parker's story "The Custard Heart." Either way, not exactly conducive to warm romantic fuzzies at mealtime.
From Sunset magazine.
Crown Home Canning Book (9), 1943
04 Apr 2012 |
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If you can assemble an explosive canister, you can put up great pasta sauce! It's easy!
Crown Home Canning Book, 1943
02 Apr 2012 |
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"It is now possible for even the most inexperienced homemaker to enjoy the satisfaction and savings that come from a pantry well stocked with home canned products..."
Cover of a 72-page promotional booklet published by Crown Cork & Seal Co., Inc. of Baltimore, Maryland.
Velveeta Promo, c1938
03 May 2012 |
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Some other recipes included were "Mexican Relish" (?), Noodle Ring, Biscuit Whirls, and Eggplant Souffle' (??).
Try 'em all: For SCIENCE!!
Front of an advertising fold-out published by Kraft-Phenix Cheese corporation, Chicago, Illinois.
Simple French Cookery (3), 1958
Festive Buffet Cookery (2), 1965
08 Jan 2013 |
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"...See that the shrimp are covered with sauce and bake 10 more minutes at 350. Serves six."
Even without a date given, the color scheme alone would shout "SIXTIES!" Wouldn't it?
Some other recipes included: Chicken Divan, Breast of Chicken With Wild Rice And Orange Sauce, Turkey Tetrazzini, Chicken Fricassee, Chicken Cacciatore, and Chicken Royale.
"Spring Tonic," 1950
15 May 2013 |
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"Serve plump fresh asparagus often while the season lasts. As a main course, side dish, or salad, it brings a touch of spring to your table."
Real cheese? Watercress? How in blazes did those get by Editorial?!
From the May issue of Family Circle magazine.
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