Centennial Baking Book, 1947

Centennial Baking Book


I know, I know... I never posted the cover. But don't worry. It was pretty lackluster compared to the inside, though the reverse is usually true with promotionals.

02 Feb 2012

165 visits

Centennial Baking Book, 1947

I often feel as if the Kitchen of Damocles is just above my head. Don't you? Title page of a 68-page, spiral bound promo published by Centennial Flouring Mills Company, Seattle, Washington.

02 Feb 2012

173 visits

Centennial Baking Book (2), 1947

I'm at a loss as to why Spanish olives are being served with Prune Bread and Orange Bread. Was somebody pregnant?

02 Feb 2012

183 visits

Centennial Baking Book (3), 1947

"Most of you home-makers take great pride-- and justly so-- in your home-baking achievements! There is real joy and satisfaction in taking from your oven loaves of fragrant home-made bread, feathery-light biscuits with delicately browned crusts, cakes that fairly melt in your mouth!"

02 Feb 2012

159 visits

Centennial Baking Book (5), 1947

"...Waffles may be plain or the fancier variety suitable for dessert. For a delicious main luncheon or supper dish, try serving creamed chicken, fish, or eggs over hot waffle quarters!"

02 Feb 2012

175 visits

Centennial Baking Book (4), 1947

"...I believe sincerely that baking (all cooking, in fact) should be made fun rather than work..." After all, the war's over and you can't expect to be paid wages anymore, Suckers.

06 Feb 2012

197 visits

Centennial Baking Book (6), 1947

Some clippings from inside the booklet.

02 Feb 2012

215 visits

Centennial Baking Book (7), 1947

"Turning out delectable cakes that win lasting admiration for you is actually a simple matter... Centennial Peach Blossom Cake Flour is recommended for all types of cakes..."

02 Feb 2012

162 visits

Centennial Baking Book (8), 1947

"Every home needs a cookie jar-- one that is constantly filled with delicious homemade cookies!" As opposed to what? Firearms? Racing forms? Did Celia think she was writing for an audience which was still learning to read? Yeesh!

02 Feb 2012

249 visits

Centennial Baking Book (9), 1947

That cherry design is pretty, but I bet it seriously messes with one's attempt at cutting uniform slices of pie.
13 items in total