"35 Tasteful Prize Recipes", 1961

Southern Comfort


A distillery which was turning out new promo booklets about every five minutes between 1950 and 1979, if my haul is any indication. Inebriation has never looks so clear and pretty. :D

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02 Jun 2011

207 visits

"35 Tasteful Prize Recipes", 1961

You can tell from the fruit that these were all meant to be consumed around the breakfast hour. Sometime after the kids had left for school but before the first door-to-door salesman showed up. From a promotional booklet published by the Southern Comfort Corporation, St. Louis, Missouri.

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13 Jun 2011

168 visits

"35 Tasteful Prize Recipes" (2), 1961

Times were changing. It was okay to have non-blond people over to your house for dinner, so long as they left before curfew.

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13 Jun 2011

199 visits

"35 Tasteful Prize Recipes" (3), 1961

Legend has it that Allan Sherman was drinking a Comfort Collins when he composed his future smash hit, "The Streets of Miami."

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13 Jun 2011

205 visits

"35 Tasteful Prize Recipes" (4), 1961

Can somebody explain to me why a drink named after a Gone With The Wind character has cranberry juice in it? And check out "Scarlet '61's" car. It was that year's answer to the Hummer, I bet.

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13 Jun 2011

198 visits

"35 Tasteful Prize Recipes" (5), 1961

Manhattan has been sketched from a discreet distance so you can't see any graffiti or muggings.

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13 Jun 2011

178 visits

"35 Tasteful Prize Recipes" (6), 1961

Somebody really should patch up the bar awning. Just look at all that rainwater on the countertop! Tsk!

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12 May 2012

177 visits

44 Favorite Party Drinks, c1961

...and then baffle your guests by serving them atop the barbecue grill! Front/back cover of a 12-page booklet published by the Southern Comfort Corporation, St. Louis, Missouri.

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12 May 2012

205 visits

44 Favorite Party Drinks (2), c1961

And ladies, always check in advance to make sure no one else will be wearing your green dress!

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14 May 2012

170 visits

44 Favorite Party Drinks (3), c1961

Plan carefully for quantity! Friends don't send friends home sober!
31 items in total